江苏省徐州市王杰中学高中英语 Book4 Unit1 Welcome to the unit教案 牛津译林版必修4

MODULE 4 UNIT 1

TITLE PERSON PREPARING and Welcome to the unit Shao Ying have a CLASS ARRANGEMENT PERSON APPROVING idea of classes 1. To enjoy some beautiful advertisements general advertisements. USERS 2. To talk about the four advertisements and get some ideas of the two main types of ads and their respective purposes. 3. To get involved in the discussion and practice spoken English. students will be able to: Text、teaching materials、teaching courseware Step 1 lead-in The teacher shows the students several beautiful advertisements, among which are both commercial advertisements and public service advertisements. Step 2 Brainstorming

Ask students to have a brainstorm and then answer the following two questions: 1. Where can we find these ads? 2. Why do you like these ads? Step 3 Observation

Ask students to focus on the four advertisements on Page1. Encourage the students to form pairs and discuss the contents of each one and try to divide the four advertisements into two parts. Thus, encourage the students to pay attention to the functions of the commercial advertisements and public service advertisements. Step 4 Discussion and speaking

Organize the students into four groups and ask each group to talk about one of the four pictures in front of the whole class. Each group should choose one representative to present their ideas to the whole class. The three questions can help the students to start the discussion. Step 5 More ads for you to discuss

Provide the students more meaningful and interesting advertisements and encourage them to think about an appropriate slogan for each one. Step 6 Homework

Ask students to look for more information about ads and make good preparations for the reading part. The students can surf the net if they have access to it.

WEEK AIMS OR TASKS TEACHING REFERANCE PROCESS 1