考研英语应用文写作完全手册

海报

海报是人们日常生活中极为常见的一种招贴形式，多用于电影、戏曲、比赛、文艺演出等活动。海报中通常要写清楚活动的性质，活动的主办单位、时间、地点等内容。海报的语言要求简明扼要，形式要做到机关报颖美观。

海报的格式，通常有三部分组成，即标题、正文与落款。

海报的标题对于海报的宣传极为重要。因此标题的撰写昼做到简洁明快，新颖醒目，抓住读者的注意力，海报的标题形式通常有两种：一是直接使用“海报”（Poster）一词；另一种则是根据海报的内容，撰写标题。

海报正文是海报的核心部分，它是对海报标题的具体描述。语言要求形象生动，简明扼要。做到既有鼓动性，又不夸大其辞。正文的常见表现形式有：简介说明式，文学描述式，美术设计式。

例1

Directions:You are preparing for a friendly Basketball Match.

Write a poster which asks for:

1) the right form of a standard poster

2) write the place and time clearly

You should write about 100 words.

POSTER

Friendly Basketball Game

There is going to be a friendly and wonderful basketball match between Beijing Forestry University Basketball Team and ours under the auspices of the Recreational and Physical Culture Department of the students’ union of the college. It has been decided that this basketball match will be held at the students’ activity center which could contain at least 200 people on Saturday, Aug. 23rd, 2004, at 5:00 p. m. It is expected that the competition between the two teams will be keen and severe. All of you are cordially welcome to present the match.

The Recreational and Physical

Culture Department of the Students’

Union of the college.

Thursday. Aug. 21st . 2004

*. “由……举办”可以用词组“under the auspices of…”，另外，注意中英文通知中落款时间书写位置的差别，中文一般写在右下角，英文写在左下角。

例2

Directions:You are going to write an notice for an English-speaking contest.

1) the right form of a standard notice

2) tell the purpose and content of this contest clearly

You should write no less than 100 words

English-Speaking Contest

In order to carry out some after-class oral English practice activities and improve the students’ ability of speaking English, the Students’ Union of the English department has decided to hold a department�瞱ide English�瞫peaking contest at the students’ activity center on Saturday next week, i. e Aug. 23rd. 2004. Everyone who is willing to join in may tell your name and your topic of the speech to your monitor. We will invite five English teachers to work as judges. The first six winners will get the awards as an encouragement. Warmly wish everyone to attend and your presence will certainly encourage and cheer the contestants.

The Students’ Union of

English Department

*课外活动在英语里可表达为after-class activities. “in order to…”是表达“为了……”的一种常用句型。另外，书写通知的语言应注意做到言简意赅。

例3

Directions: You are preparing for a poster to introduce a great place of interest—Gold Coast of Australia. Please write it in about 100 words.

WELCOME to GOLD COAST of AUSTRALIA

The Gold Coast is the undisputed tourist capital of Australia. Each year about three million people visit the holiday city that rivals the most famous world resorts. And we can almost promise sunshine, three hundred sun drenched days a year. A yearly average of 25 degrees Velsius and a winter average of 21 degrees Celsius are nature’s guarantee for a fabulous holiday. There is nothing we cannot do on the Gold Coast. World class attractions include Sea World, Dream world, Wildlife Sanctuary, and the surfing beaches.

HOTLINE: (075) 921 655

MOBLIE: (018) 754211

FAX: (075) 921472

*这是一张澳大利亚“黄金海岸”张贴的公告，供大家参考使用。请着重注意一下有关联系方式的书写格式。

通知

通知

通知是上级对下级、团体对个人部署工作、传达事情或召开会议时所用的一种文体。同级单位有事情要进行讨论或协商，也可以互发通知。通知分两种：一种是以布告形式，把事情通知有关人员；另一种是以书信形式，把相关事情传达给有关人员。一般说来，通知正文上面正中的地方往往有 Notice 或 NOTICE 一词作为题目，正文的下面是发出通知的单位名称。有时，发出通知单位的名称也可写在正文之前。发出通知的日期一般写在左下角；发出通知的人或单位的名称，可以写在右下角。这两项有时也可以省略。发出通知的单位和通知对象一般都用第三人称，但若正文前用了称呼语，则应用第二人称表示被通知的对象。

例1

Directions:If you are the organizer of a tour and you should give a notice to tell the tourists something about it. It should include:

1)Where is the destination of the tour.

2)What should the tourists pay attention to.

You should write no less than 100 words.

NOTICE TO TOURISTS

According to the schedule, the touring party will visit the Summer Palace and Tian Anmen Square today. You can leave your baggage in the Left Baggage Office and pick it up later this afternoon if it is too heavy to carry with you. The receipt of the baggage should be kept carefully because you will need it. We will come to the Summer Palace first and finish the tour at 2 pm. Then we are going to the destination of Tian Anmen Square without parking. So please don’t get off the sightseeing bus during the journey until the driver says that it is time for food and drinks or toilets. Please be on time!

* 这是一张旅行团张贴的布告，告知游客当天的活动以及注意事项。“行李寄存处”叫Left Baggage Office,这是美国英语。英国人管行李叫luggage，与此相对的,行李寄存处便是Left Luggage Office。领取行李，美语to claim baggage,英国人说to reclaim luggage。旅游车是sightseeing bus或coach.

例2

Directions:There are something important to tell the passengers of the plane. Write notice about:

1) Reconfirmation the reservation

2) What’s the validity of a normal fare ticket.

3) About the refund.

You should write about 100 words

Important Notice

RECONFIRMATION If you break your journey for more than 35 hours at any point and hold a continuing or return reservation, please reconfirm your intention of using the reservation.

VALIDITY A normal fare ticket is valid for one and a half years from the date of issue if none of any portion of it has been used, or from the date of commencement if the carriage is commenced. When in doubt, please check with the carrier’s office concerned.

REFUND The refund should be made not later than 19 days after expiry date of the ticket and only refunded in the same country.