新视野大学英语Quiz2

页眉内容

A. Tony made the jacket himself. B. Tony and Affleck made the jacket together. C. The jacket itself is the real reason for Tony to wear it. D. Affleck is the main reason for Tony to like the jacket. Part 2 Long dialogs and multiple choice questions (每小题: 2 分; 满分：10 分) 小题 得分 对错 1. 2. 3. 4. 5. 2 2 0 2 2 A C C A D 我的答案 A C A A D Subtotal: 8

老师评语： Click ONCE on the speaker icon to start listening! 放音结束前请不要离开本页。否则就听不成啦! 客观 Part 3 Short passages and multiple choice questions (每小题： 分) Directions: Listen to the following recording, then choose the correct answers to the questions. You will hear the recording twice. After the first playing, there will be time for you to choose the correct answers. Use the second playing to check your answers. Questions 1 to 5 are based on the following passage or dialog. 1. Which of the following is NOT mentioned as a purpose of advertising? 5

页眉内容

A. To encourage listeners to buy a product.

B. To persuade readers to support an organization.

C. To encourage readers to get rid of a certain idea.

D. To persuade listeners to agree with a certain idea. 2.

According to the passage, who is most likely to pay for an ad? A. The advertiser.

B. An advertising agency.

C. The retailer.

D. The shop. 3.

Which of the following is second in importance? A. Local advertising.

B. Trade advertising.

C. National advertising.

D. Professional advertising. 4.

Which of the following is true of direct mail? A. Mail advertisements go to people with certain characteristics.

B. Mail advertisements go to producers rather than professionals.

C. Mail advertisements are more effective than TV commercials.

D. Mail advertisements are more expensive than other forms of advertisements.

页眉内容

5. What is the passage mainly about? A. The role of advertising in modern society. B. The definition and classification of ads. C. The effects of various types of ads. D. The importance of various types of ads. Part 3 Short passages and multiple choice questions (每小题: 2 分; 满分：10 分) 小题 得分 对错 1. 2. 3. 4. 5. 2 2 2 2 0 C A A A D 我的答案 C A A A B Subtotal: 8

老师评语： Click ONCE on the speaker icon to start listening! 放音结束前请不要离开本页。否则就听不成啦! 客观 Part 4 Short dialogs and blank filling (每小题： 分) Directions: Listen to the following recording, then fill in the blanks with the missing words. You will hear the recording twice. After the first playing, there will be time to write the missing words. Use the second playing to check your answers. Questions 1 to 7 are based on the following passage or dialog. W: So, Mr. Smith, you want to increase ridership on the buses. M: (1) We do, and we hope you can help us. cchange the imaW: Certainly we can. First, we must (2) bus travel. M: How would you do that? of 7

页眉内容

W: Well, we'll (3) do some serviceto see what people really think about taking the bus. We'll investigate (4) different age gand so on. M: Will that work? W: It works (5) (6) your usersall the time. Once we get a profile of , we can see who we can (7) . take it Part 4 Short dialogs and blank filling (每小题: 2 分; 满分：14 分) 小题 得分 对错 1. 2. 3. 4. 5. 6. 7. 2 0 0 2 2 2 0 We do cchange the image do some services different age groups all the time your users take it 我的答案 We do change the image do some surveys different age groups all the time your users target at Subtotal: 8

老师评语： Click ONCE on the speaker icon to start listening! 放音结束前请不要离开本页。否则就听不成啦! 客观 Part 5 Short passages/dialogs and cloze (每小题： 分) Directions: Listen to the following recording, then fill in the blanks. You will hear the recording twice. After the first playing, there will be time to write the missing words. Use the second playing to check your answers. Questions 1 to 12 are based on the following passage or dialog. In the 1920s (1) advertiserrealized the possibility of