unit5-TextB-Mobile Commerce

to PCs. These services include:

? News ? Stock quotes ? Sports scores ? Financial records ? Traffic reporting

14 Customized traffic information, based on a user's

actual travel patterns, can be sent to a mobile device. This customized data is more useful than a generic traffic-report broadcast, but was impractical before the invention of modern mobile devices due to the bandwidth requirements.

? Mobile browsing

15 Using a mobile browser—a World Wide Web browser

on a mobile device—customers can shop online without having to be at their personal computer. ? Mobile purchase

16 Catalog merchants can accept orders from customers

electronically, via the customer's mobile device. In some cases, the merchant may even deliver the catalog electronically, rather than mailing a paper catalog to the customer. Some merchants provide mobile

websites that are customized for the smaller screen and limited user interface of a mobile device.

Text B 翻译：

1

移动商务