从建立商务关系的角度对比中美商礼仪 商务英语毕业论文

商务英语毕业论文

商务英语毕业论文

从建立商务关系的角度对比中美商礼仪

院（系）名 称：外 语 系 专 业 名 称：英 语

商务英语毕业论文

Acknowledgements

First, I must express the heartiest gratitude to my supervisor, Professor XXXX. Her patient help makes it possible for me to write the paper under this topic. I am extremely grateful to her persistent guidance and correction along the writing process. Without her help, I cannot finish the thesis completely.

Secondly, my gratitude goes to the Foreign Languages Department ofXXXX, which has provided a good study environment through my college years. The teachers here are always ready to give hearty help and care. I have learned from them not only knowledge of English, but also the strict and earnest study spirit.

Moreover, my special thanks are due to my friends and classmates. They have been urging me in the process and our communication has brought me unexpected help with the thesis.

Last but not least, I want to thank my parents who have been kindly encouraging me along the writing process. I feel indebted to their wholehearted spiritual and economical support for my higher education.

商务英语毕业论文

Abstract

With the development of economic globalization, the Sino-US commerce activity becomes more and more frequent day by day. The good utilization of business protocols can not only help the enterprise initiate a good business relationships, but also make a perfect foundation for the furthermore business negotiations. Therefore, it has become an important research task to make a comparison of Sino-US business protocols from the perspective of initiating business relationships.

This paper makes a comparison of Sino-Us business protocols from the perspective of initiating business relationships. By using the cultural values to analyze the reasons of some Sino-Us business protocols’ differences from the perspective of appointment seeking, greeting behavior and giving gifts, this paper gives some pieces of advice to the Sino-Us business negotiators so that they can

商务英语毕业论文

adjust the business protocol utilization strategy in time, and finally initiate a good business relationship. The research of this paper has its practical significance, hoping that this will be helpful to the Sino-Us business negotiators.

Key words: values; intercultural communication; business protocols; initiating business relationships