体验商务英语综合教程2 教案

Ss put headings in the correct place and answer questions about a curriculum vitae.

Lesson 3 Language focus 2: Past simple and present perfect

The tense are compared and contrasted. Ss complete a text using the correct form of the verb and look at time expressions that go with each tense. Skills: Interview skills

Ss look at interview tips, listen to an interview and role play an interview situation.

Lesson 4 Case study: High Profile Inc.

The marketing director and the human resources director of a sports agency interview candidates for a job. Writing

Ss write a letter to the successful candidate from the case study interview.

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第 次课 学时： 授课时间：第 周

Book II

Context: Unit 1 Title: Careers

Reports of the death of the traditional career have been greatly exaggerated. Despite the growth of outsourcing (buying in services that were previously performed by a company’s employees from outside the organisation) and teleworking by freelancers working from home communicating via the Internet, most professional people still go to what is recognisably a job in a building that is recognisably an office. The average tenure, the length of time that people spend in a particular job, has remained unchanged (at about seven years) for two decades.

PROCEDURES

Lesson 1 Starting up

Ss talk about their level of ambition and say what makes for a successful career. Vocabulary: Career moves

Ss look at typical word combinations and verbs used with career. Listening : Human resources and recruitment

Ss listen to a public relations professional who advises companies on human resources and recuitment.

Lesson 2 Reading: Female train drivers

Ss read an article about the recruitment of female underground train drivers in London.

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Language review: Modals 1

Ss look at modals used for ability, requests and offers (can, could and would) and do exercises based around a job interview.

Lesson 3 Skills: Telephoning: making contact

Ss listen to some calls and learn how to get through to who they want to speak to, leave messages, etc.

Lesson 4 Case study: Blue Horizon

Ss choose the right candidate for an internal promotion within an international training company.

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第 次课 学时： 授课时间：第 周

Context: Unit 2 Title: Selling online The world of e-commerce moves fast. The dotcom frenzy of the late 1990s, with companies raising vast amounts of money from investors, for example just to sell dog food over the Internet, came and went, and some organisations removed the dotcom suffix from their names, so much did it become a synonym for failure. E-commerce courses in business schools are no longer oversubsribed and no longer preaching that ‘everything has changed’. Companies look more at how e-commerce can be used in conjunction with other methods of selling: in retailing this means clicks and mortar, combining traditional retail outlets with online operations, ratther than investing in a whole new expensive infrastructure.

PROCEDURES

Lesson 1 Starting up

Ss talk about traditional shopping versus buying online and goods typically bought online Vocabulary: Shopping online

Ss work on words related to buying and selling. Listening: Selling online

Ss listen to the founder of the British operation of Amazon talk about how to succeed in online selling.

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