2012年12月高等学校英语应用能力考试(A)级试题及答案

A) faster B) slower

D) more convenient

C) more expensive

37. One advantage of traveling by bus is that you can ___________.

A) book a comfortable seat B) buy your ticket in advance C) transfer to the subway freely D) see different areas of Manhattan 38. Passengers can pay their bus fare ___________.

A) with pennies

B) with dollar bills D) with a credit card

C) with a Metro Card

39. To indicate to the driver that you want to board the stop, you may __________.

A) put your arm out C) go to the back door

B) shows your ticket D) wave your Metro Card

40. To ask for a stop while riding a bus, you may __________.

A) raise your hand

B) move toward the front door

C) press the black band near the windows D) turn off the ―Stop Requested‖ light immediately Task 2

Directions: This task is the same as Task 1. The 5 questions or unfinished statements are numbered 41 to 45.

Marketing furniture to the public can be challenging for a small business owner. Consumers buy furniture pieces only occasionally. However, there are several furniture promotion ideas that can be used to help you reach your target market.

One thing you can do is to talk with real estate (房地产) agents to allow you to display your furniture in a new home or open house setting. This is a good way to reach a key target market – new home buyers – who may need new furniture for their future homes. Increasing foot traffic (顾客流量) is also important for a furniture store. To get more people to the store, you can advertise a raffle event (抽奖活动). This event can be promoted in your local media and through direct mail campaigns or front door advertisements to generate more interest. In tough economic times, small business owners often suffer most as a result of slow consumer spending. To fight back against this, you have to make it easier of your customers to buy furniture. If you can, offer in-store financing, or drop the interest rate on your company’s credit terms, Consider lowering your prices and holding two-for-one events to arouse more consumer interest.

41. Why is it a challenge for small businesses to sell furniture to the public？

A) The style of furniture changes fast. B) Their furniture is often old-fashioned. C) People buy furniture only occasionally. D) The public’s taste for furniture is different.

42. According to the writer, it is a good way for small business owners to sell their furniture

by . A) improving after-sales service B) reducing the advertising expenses C) providing free delivery of furniture D) displaying the furniture in a new home

43. To get more customers to your store, you are advised to . A) advertise a raffle event

B) visit your local customers D) improve local traffic conditions

C) have longer business hours

44. The purpose of holding two-for-one events is to . A) offer in-store financing

B) lower the furniture’s cost D) reduce the advertising budget

C) attract consumers’ interest

45. The passage is mainly about . A) furniture designing

B) furniture promotion D) furniture production process

C) furniture store decoration Task 3

Directions: Read the following passage. After reading it, you are required to complete the outline below it (No.46 to No.50). You should write your answers briefly (in not more than three words) on the Answer Sheet correspondingly.

Welcome to Bookstore.co.uk

Bookstore.co.uk is the UK’s leading internet bookseller. It is an online bookshop with a range of over two million book titles. We offer discounts of 30% or over on our books and we deliver books worldwide. You can order online or contact us via email. We are a team of knowledgeable and very helpful booksellers and we stock books from the UK and USA. We offer a huge range of books available for delivery within 48 hours. We use the global airmail system including special express services to deliver from our UK distribution centre. Economical distribution is key to our business. We will keep you informed by email about the status of your order including delivery. We supply private individuals, schools and

organizations all over the world. Enjoy the best possible online book-buying experience with Bookstore.co.uk.

If you can’t find what you are looking for, then use the search or advanced search to find the book you require. Follow us on Twitter@UKBookstore.

Bookstore. co. Uk Range of booktitle: over_________46________ Discount offered: 30% or over Ordering methods: on line or via ______47__________ Terms of delivery: 1.time limited: within 48 hours 2. Means :Global _______48_____________ Target costumers: private __49_____.schools and organizations world wide ways to find a book : use the search or_______50______ Task 4

Directions: The following is a list of words or expressions related to exhibitions. After reading it, you are required to find the items equivalent to (与…等同) those given in Chinese in the table below. Then you should put the corresponding letters in the brackets on the Answer Sheet, numbered 51 through 55.

O —— Factory Price

A —— Bank loan B —— Business plan C —— Investment return D —— Consumer price index E —— Cost control F —— Contract worker G —— Customer loyalty H —— Daughter company

I —— Parent company J —— Import Duty K —— Price Control L —— Sales Tax M —— Cash flow N —— Mail Order

P —— Contract of employment Q —— Employment Law

Examples: ( I ) 母公司 ( Q ) 劳工法

51.（ ）成本控制 （ ）消费者物价指数 52.（ ）子公司 （ ）进口关税 53.（ ）邮购 （ ） 销售税 54.（ ）客户忠诚度 （ ） 成本控制 55.（ ）就业合同 （ ） 出厂价 Task 5

Directions：Read the following passage. After reading it, you should give brief answers to the 5 questions (No.56 to No.60) that follow. The answers (in not more than three words) should be written after the corresponding numbers on the Answer Sheet.

Welcome to London! With over 80 stops, 3 main sightseeing routes and countless photo opportunities, The Original Tour really is the finest way to see London and her landmarks. Sit back, relax and take in the sights, sounds and

wonderful views of the city, both ancient and modern. 24-hour bus tour tickets are available online.

Yellow Route

This route takes you to the best of London’s sights, beginning from Buckingham Palace and finished at Westminster Abbey (教堂). Get the most out of your visit with a fun English-guided commentary (解说词) provided by our professional tour hosts.

Red Route

This is highly recommended for overseas visitors and children. It takes in all of London’s popular attractions and offers entertaining commentaries in a choice of languages. Children can also enjoy our super Kids’ Channel.

Blue Route

On this route guests can enjoy the delights of London’s top museums and shopping districts introduced through the digital commentary, including the special children’s channel.

56. What is the finest way to see London and her landmarks?

57. Where can travelers buy bus tour tickets in London?

They can buy the tickets . 58. What kind of commentary is provided for the tourists on the Yellow Route? A fun commentary. 59. Which route is strongly recommended for overseas travelers? The Route.