Business Trip Standard 商务旅行标准

SHERATON SHENYANG LIDO HOTEL

沈阳丽都喜来登饭店

TRAINING ACTIVITY OUTLINE

培训活动纲要

Task: Business Trip Standard 任务： 商务旅行标准

Code 序号： OH-SM-RM-A202

Objectives: At the end of this session, each trainee will be able to ensure Market reach targets are achieved.

目的: 课程结束后使每位学员能够确保在商务旅行中达到目标市场

Standard: 1. Each sales trip has to be in accordance with the hotel Business Plan. 标准: 每个商务旅行都必须遵照酒店工作计划

2. The sales associate will make appointment with clients prior to business trip.

销售员工将在商务旅行前与客户约定见面时间。 3. Prepare sales kits and promotion flyer, etc. 准备销售小册子和销售推广宣传单。

4. Book accommodation in Sheraton hotels or Starwood hotels if possible. Otherwise abide by hotels expense policy.

尽可能预订仕达屋集团内喜来登酒店，否则遵照酒店出差费用的政 策。

5. Follow daily sales calls standard during the business trip. 商务旅行中每天的工作遵照每日销售拜访标准。

Resources: LCD / sales kits, promotion flyer, business trip expense form, sales call report

培训器材: LCD / 销售小册子，推广宣传单， 商务旅行费用申请表， 销售报告 Method 培训方式 Ice break 打破僵局 Introduction 介绍 Raise interests 提高兴趣 Training Steps 培训步骤 Music Loud and the trainer is in uniform of sales manager standing straightly and smile. 大声音乐，训导师着销售经理服装面带微笑站在学员面前。 Self-introduction and give a warm welcome. 自我介绍并向学员表示欢迎 Question to test the trainee’s level: 提问测验学员水平 Does anyone know what the sales person do at hotel?

Time 时间 30 seconds 2 minutes 5 minutes Page 1 of 3

Printed Date: 09/25/2015

Method 培训方式 Lecture And questioning 讲解并提问 Demonstration 演示 Summary 总结 Test 测验 Training Steps 培训步骤 有谁知道销售部在酒店内是做什么的？ W.I.F.M: 我们能从中获得什么？ Gain self- confidence mean half success. 增加自信等于成功了一半。 Question: 提问 ? What is sales trip? 什么是商务旅行？ ? Why do we need sales trip? 为什么需要商务旅行？ ? How can we do it? 我们将怎样做？ All answers will be written on the white board then correct. 所有的答案将写在白板上， 然后选择正确的答案。 Show the standard of business trip and answer the questions. ( use LCD and Flip Chart 1 ) 运用LCD 和白板展示商务旅行标准并回答问题。 1. Each trip has to depend on hotel business plan or season with a clear objective. 每一次商务旅行 都必须依靠酒店经营活动计 划或有明确的目标。 2. Try to contact sister hotels or Global Sales Office, find more information about target market. 尽量联络地区销售部找到更多的关于目标市场的信息。 3. Report to Director of Sales & Marketing about your tasks and your activity and results 写一份报告给市场销售总监关于商务旅行的目的，活动安排和结果。 4. A brief case or a business hand bag (for female associates) will carry 携带商务旅行包(女员工) 5. Sheraton Brand philosophy and Hotel Mission Statement should be promoted when appropriate. 适当地时间推广喜来登品牌和酒店使命宣言 6. Exercise S.G.S.S. effectively. 运用喜来登客人满意服务标准 Review all key points which are listed on Flip Chart 回顾所有在翻转展示板的要点。 How can we approve our sales market target? ( Flip chart 1 )

Time 时间 5 minutes 20 minutes 5 minutes 5 minutes Total 72 minutes Printed Date: 09/25/2015 Page 2 of 3

Method Training Steps 培训方式 培训步骤 怎样提高我们的销售目标市场? (运用翻转展示板 1上内容解答) Printed Date: 09/25/2015 Time 时间 Page 3 of 3